Archive for April 7th, 2012

Earn All Expense Paid Scholarship to Automotive Marketing Boot Camp in Las Vegas

Be The First Winner of the ADM Boot Camp Scholarship

First Class Educators would like to offer an exclusive scholarship opportunity to two lucky ADM Community Members who will win a trip to Vegas and attend the 2012 Automotive Boot Camp on May 15th, 16th and 17th.   Along with a complimentary pass to the 3-day event, we will also include two nights hotel stay and round trip airfare.

How To Win?

We want to hear your story.  Tell us why you want to attend the Automotive Boot Camp and why education and peer collaboration will help you and the contributions you make at the dealership.

Follow these instructions and you will be in the running:

  • Each contestant must post a thirty second video of themselves on ADM describing why they should win the Boot Camp Scholarship 
  • Members of the ADM community will vote on their favorite video by clicking on the “Promote” button
  • Videos must be submitted by April 23rd.   
  • The winner will be announced to the ADM community on April 26th

Why Be In It To Win It?

The Automotive Boot Camp will offer over 35 workshops lead by top industry speakers including; Ralph Paglia, Jerry Thibeau, Brian Pasch, Keith Shetterly, JD Rucker, Peter Leto, Jeff Tirey, Tim Byrd, Tim Martell, Peter Leto, Marc McGurren, Jim Ziegler, Joni Stuker, Howard Polirer, Sean Stapleton, Jack Simmons, Sean Peoples and more.

The Boot Camp would not be complete without our popular morning Fitness Program led by professional trainers Rick Ivone and Todd Durkin with special guest Stu Mittleman; world record ultra marathoner. Rick, Stu and Todd will lead workout sessions in the morning, along with one-on-one coaching time and a private workshop for attendees on the morning of the 15th.

Boot Camp Keynote Speakers

The 2012 Boot Camp keynote speakers are selected to motivate and engage each attendee at the conference.

Will Cross will open up the Boot Camp on May 15th.  Will has lived with type 1 diabetes for over 30 years, and has effectively managed his diabetes in the most extreme conditions including; ascending the highest peaks on all seven continents and walked to both the North and South Poles.

Literally, Will has led expeditions to the ends of the earth, including climbing 15 unmapped, unexplored mountains in Greenland, as well as expeditions in Patagonia, Mountains of the Moon, the Sahara Desert, and the Thar Desert of India.

Will’s story is one you don’t want to miss and we are excited to have him kicking off the conference on Tuesday afternoon. This keynote was made possible by the generous sponsorship of

Exhibit Hall Allows Attendees To See Latest Technology

A full exhibit hall will be featured for the first time at a First Class Educators Event.  There will be schedules exhibit hall time arranged throughout each day of the conference, and all cocktail receptions will be hosted in the Exhibit Hall as well.

Vendors sponsoring and exhibiting at this years Automotive Boot Camp include;, Dealer eProcess,, Wikimotive, Local Search Group, Car-Research,, PCG Digital Marketing, Automotive Advertising Network,  Dealix,, Moore & Scarry Advertising, DealerTrack, DealerSocket, Client ConneXions,  KPA | TK Carsites, Vin Solutions, Car-Mercial, ClickMotive, Contact At Once, DealerFire, ADP | Cobalt, Dominion Dealer Solutions,  AutoMotion TV, Dealer Marketing Magazine and more.

We hope you are getting geared up for Boot Camp and look forward to viewing your video in the next couple of days.  So, without further due, let the contest begin!

ADM Members Get Special VIP Rates

Any ADM member that would like to register today with the ADM discount, just call me at 908-601-6475.  Additional discounts are also given when 3 or more employees from the same group register together.

Carrie Hemphill, Executive Director

First Class Educators



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