Archive for January, 2014

Automotive Website Awards (AWA) Book is a Must Have for Car Dealers

The Automotive Website Awards (AWA) reception and celebratory event was held in conjunction with the 2014 NADA Convention in New Orleans.

Regardless of what anyone’s opinion is about the merits of the companies selected by Brian Pasch to receive the awards presented at this event, there is no other reference document, book, guide, website, Top Ten List or any other compilation of information regarding the companies that supply car dealers with eCommerce websites and associated peripherals that comes close to this book… As a reference tool used to see “Who’s Who” as an automotive supplier, the AWA Research Report for Car Dealers is without any competition… Neither is there anything out there that could serve as a reasonable substitute.

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So… With all that said, is this book worth the $50 cost to buy it from PCG Consulting? I have heard it said that actions speak louder than words. I purchased two of these books at the event in New Orleans and I paid full retail of $100. Every car dealer in America who considers Digital Marketing to be a core competency requirement for their business should order and retain this book… Every year.

If you are a Car Dealer then you need to invest the 50 bucks that this book sells for… The Automotive Website Awards #AWA2014 may not always pick the suppliers that I would have chosen, but the research done, which is published in this book, is the most comprehensive review of dealer website suppliers available from any source. Buy this book and review over 50 digital marketing suppliers who have their information listed, dealer customers cited and an assessment of their products and services shown. Learn more at http://ADMPC.com (photo taken at Automotive Media Partners, LLC)

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DigitalRalph.com shared an Instagram photo with you

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“@ralphpaglia at #nada2014 in #nola to #travellikeralph and explore what’s new in #automarketing ”
(taken at NADA Convention & Expo)

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DigitalRalph.com shared an Instagram photo with you

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“@brianpasch makes a point at #awa2014 dinner in #nola that not everyone agrees with their selections. #nada2014 #gettingreal #authenticity #automarketing ”
(taken at 2014 AWA Awards)

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DigitalRalph.com shared an Instagram photo with you

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“#TravelLikeRalph – Ralph and Yago at the #awa2014 award ceremony in #nola during #nada2014 #automarketing ”
(taken at 2014 AWA Awards)

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DigitalRalph.com shared an Instagram photo with you

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“#TravelLikeRalph @RalphPaglia and Tim Jackson at the #AWA2014 Awards Ceremony and Dinner in #NOLA during #NADA2014 #AutoMarketing”
(taken at 2014 AWA Awards)

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DigitalRalph.com shared an Instagram photo with you

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“Brian Pasch emcees the #AWA2014 awards ceremony at #NADA2014 in #NOLA learn more at http://ADMPC.com
(taken at 2014 AWA Awards)

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“AJ LeBlanc of CarMercial accepts his company’s award at the #awa2014 ceremony during #nada2013 in #nola #automarketing ”
(taken at 2014 AWA Awards)

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The Instagram Team

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