Archive for July, 2018
WASHINGTON — The Justice Department will crack down on agents who are working to advance foreign agendas in the United States, Rod J. Rosenstein, the deputy attorney general, said on Thursday as he warned of a growing Russian threat to the United States.
Written by Katie Benner
Influence operations undertaken by foreign governments “are a form of information warfare,” Mr. Rosenstein said in a speech at the Aspen Security Forum in Colorado. “The Russian effort to influence the 2016 presidential election is just one tree in a growing forest.”
Mr. Rosenstein, whose remarks came as he delivered a report from the Justice Department’s cyberdigital task force, said that the government would step up enforcement of laws governing foreign agents and inform victims when they had been targeted in influence schemes.
His speech followed a week in which Russian influence was once again shown to have a transformative impact on modern American political life.
It’s unusual for someone to show up at a dealership and say, ‘I don’t know what I want,’” O’Hagan notes.
Auto Dealership Mystery Shopping Indicates Which Brands Rock
For the first time, Audi dealers top the Pied Piper Satisfaction Index. In the cellar is Tesla.
Written by Steven Finlay
A by-brand mystery-shopping study of how well auto dealerships deliver customer satisfaction indicates top scorers had something in common: They helped customers more.
“‘Helpful’ is one word that determines how dealerships did,” says Fran O’Hagan, president and CEO of Pied Piper Management, a consultancy that sent secret shoppers to 3,466 dealerships nationwide.
“And fact-finding is essential to being helpful,” he says, referring to a point in a sales process when the car salesperson asks questions about customers’ mobility needs to help them select the right vehicle.
O’Hagan contends such factfinding remains relevant today, even though many customers extensively shop and research online. Many of them know exactly what they want when they arrive at the dealership. Others aren’t so sure. That said, “It’s unusual for someone to show up at a dealership and say, ‘I don’t know what I want,’” O’Hagan notes.
“The customer may have done the research but came to the wrong conclusion,” he tells WardsAuto. “That’s especially true if they are moving into a new brand. For example, someone buying a BMW for the first time might not be entirely sure which one is right for them.”
That’s where it is helpful when the salesperson asks customers questions, such as how they primarily will use the vehicle and how many miles they typically drive in a year.
For the first time, Audi dealers top the Pied Piper Satisfaction Index, followed by Lexus, Toyota, Mercedes-Benz and Infiniti. In the cellar is Tesla, a brand that has never scored well on the Pied Piper test.
Mystery shoppers found some Tesla salespeople were outstandingly effective, but too many of them weren’t, basically because they just answered customer questions. O’Hagan likens them to museum curators.
(A graph showing how all major brands ranked is at the top of this story.)
Some people may disdain small talk, but the Pied Piper study says it helps when dealership salespeople first meet customers.
The 12th annual study indicates salespeople compared with past years do a better job of connecting early on with potential car buyers, yet that still occurs only half the time.
“Usually, it’s just, ‘May I help you?’ vs. small talk that builds rapport,” O’Hagan says, adding it is essential that dealerships create a selling process and get staffers to follow it.
“If left to their own devices, salespeople (especially veterans) tend to size up customers and go for the hottest prospects,” he says. “Dealerships that are most successful say, ‘These are the things you are going to do; it’s not up to you.’”
Here are some of his tips for effective car selling:
· “Ask if the customer visited the dealer’s website. The most effective salespeople determine what a customer already has learned about vehicles in the dealership’s inventory.”
· When given a choice, customers prefer to work with a single person at a dealership, rather than obvious back-and-forth negotiation with an unknown manager. “But the fact is, the salesperson doesn’t set the price,” O’Hagan says. “Introduce the manager early on, so if there is back and forth, at least the customer knows who the salesperson is going to.”
· Involve the customer with visual aids. A test drive is the ultimate way to engage a customer, but showing multimedia material or a product cutaway are good ways to demonstrate unique features and benefits.
· Give reasons to buy. A customer’s time is a valuable commodity, and smart manufacturers and dealers are using service convenience solutions (such as mobile “come-to-you” service or service pick-up and delivery) as a reason to purchase.
· Suggest going through the numbers or writing up a deal, rather than outright asking if the customer will buy the vehicle. “At some point, move from talking about the product to talking about buying the product,” O’Hagan says. “It can be the softest of closes, such as ‘Would you like to sit down at the desk?’ We consider that asking for the sale.”
How To Grow The Fuck Up!
In detail… each item is linked to the detailed instructions.
- what the hell is a mortgage?
- first apartment essentials checklist
- how to care for cacti and succulents
- the care and keeping of plants
- Getting an apartment
- earn $50-$100 by taking surveys
- how to coupon
- what to do when you can’t pay your bills
- see if you’re paying too much for your cell phone bill.
- how to save money
- How to Balance a Check Book
- How to do Your Own Taxes
- how to take care of yourself when you’re sick
- things to bring to a doctor’s appointment
- how to get free therapy
- what to expect from your first gynecologist appointment
- how to make a doctor’s appointment
- how to pick a health insurance plan
- how to avoid a hangover
- a list of stress relievers
- how to remove a splinter
- what to do if you get pulled over by a cop
- a list of hotlines in a crisis
- things to keep in your car in case of an emergency
- how to do the Heimlich maneuver
- time management
- create a resume
- find the right career
- how to pick a major
- how to avoid a hangover
- how to interview for a job
- how to stop procrastinating
- How to write cover letters
- ULTIMATE PACKING LIST
- Traveling for Cheap
- Travel Accessories
- The Best Way to Pack a Suitcase
- How To Read A Map
- How to Apply For A Passport
- How to Make A Travel Budget
- read the news
- leave your childhood traumas behind
- how to quit smoking
- how to knit
- how to stop biting your nails
- how to stop procrastinating
- how to stop skipping breakfast
- how to stop micromanaging
- how to stop avoiding asking for help
- how to stop swearing constantly
- how to stop being a pushover
- learn another language
- how to improve your self-esteem
- how to sew
- learn how to embroider
- how to love yourself
- 100 tips for life